Savvy Marketing for Small Business
Savvy Marketing for Small Business: Quick, Simple Tips for Busy Entrepreneurs Looking to Boost Sales and Master the Art of Marketing is your go-to podcast for easy, actionable marketing tips designed to fit your busy schedule.
Join us each week for bite-sized episodes packed with practical strategies and insights that you can implement on the go. Whether you're a seasoned business owner or just starting out, join us each week for quick tips on everything from social media marketing and content creation to branding and audience engagement.
Tune in for expert guidance from Samantha (who has over 20 years experience in the field!) that will help you grow your business without sacrificing your valuable time. Let us help you elevate your marketing game, one minute at a time!
Want more EASY marketing tips? Join our FB Community @ https://www.facebook.com/groups/marketingmadeeasywithsamantha
To connect with Samantha, visit www.samanthasheppardconsulting.com or email samantha@samanthasheppardconsulting.com
Savvy Marketing for Small Business
Latest Episodes
Overcoming Imposter Syndrome in Business and Marketing (79)
Imposter syndrome shows up for almost everyone in business—but it doesn’t have to keep you stuck. In this episode, we unpack what imposter syndrome really is, how it’s quietly holding you back in your marketing, and the simple mindset shifts yo...
Small Steps, Big Results: The Compound Effect in Marketing (78)
In this episode, we break down why “microwave marketing” (aka expecting instant results) is keeping so many business owners stuck and how the real magic happens through the compound effect of small, consistent actions over time.Instead o...
Reactive vs. Proactive Marketing - How to Shift From Emotional to Strategic Marketing For RESULTS (77)
Most business owners aren’t bad at marketing — they’re just being reactive instead of strategic. In this episode, I explain the difference between reactive marketing (chasing trends and posting without direction) and proactive marke...
Strategy vs. Tactics: The Marketing Mistake Most Business Owners Make (76)
In this episode, we unpack the critical difference between strategy and tactics — and why most business owners get them backwards. I explain how jumping into posting, reels, emails, and new platforms without a clear plan leads to bu...
Networking Goals for 2026: Building Relationships That Matter (75)
In this episode, we break down why networking in 2026 isn’t about collecting contacts — it’s about building intentional relationships that actually move your business forward. I share the biggest mistakes entrepreneurs make with net...