Savvy Marketing for Small Business
Savvy Marketing for Small Business: Quick, Simple Tips for Busy Entrepreneurs Looking to Boost Sales and Master the Art of Marketing is your go-to podcast for easy, actionable marketing tips designed to fit your busy schedule.
Join us each week for bite-sized episodes packed with practical strategies and insights that you can implement on the go. Whether you're a seasoned business owner or just starting out, join us each week for quick tips on everything from social media marketing and content creation to branding and audience engagement.
Tune in for expert guidance from Samantha (who has over 20 years experience in the field!) that will help you grow your business without sacrificing your valuable time. Let us help you elevate your marketing game, one minute at a time!
Want more EASY marketing tips? Join our FB Community @ https://www.facebook.com/groups/marketingmadeeasywithsamantha
To connect with Samantha, visit www.samanthasheppardconsulting.com or email samantha@samanthasheppardconsulting.com
Savvy Marketing for Small Business
Why Knowing Your Target Customer is the Key to Marketing Success in 2025 (25)
Unlock the secret to marketing success in 2025! In this episode of Savvy Marketing for Small Business, we dive into why understanding your target customer is essential. Learn how to define your ideal audience, validate your assumptions with actionable research, and tailor your marketing strategies to connect smarter, not louder.
Plus, get tips on creating a customer avatar and personalizing your approach to maximize results. Ready to make 2025 your best year yet? Tune in and transform your marketing game!
As mentioned in this episode, this prompt makes it SUPER easy ⬇️
ChatGPT Client Avatar Prompt:
"Please scan my website and get familiar with my products: YOUR WEB ADDRESS. I have a [what it is] company that provides a [product] to [who you serve]. We specialize in [what you do] using [how you do it] so they [big benefit]. We also [what else you do] so they don't [pain point of your avatar]. By using our [service/product], they [big huge benefit or benefits]. Please write up a thorough customer avatar. Dig deep into their pain points and why it is a struggle. Detail what additional problems/struggles they are experiencing because of this. What thoughts is the business owner thinking as a result of this problem/pain/struggle?"
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Have questions or topics YOU want to learn about? Send me your thoughts and suggestions to samantha@samanthasheppardconsulting.com
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