Savvy Marketing for Small Business

How to Nurture Leads and Turn Them Into Raving Fans (and Clients!) (72)

Samantha

In this episode, Samantha breaks down how to nurture leads in a way that feels natural, supportive, and effective—without being salesy or pushy. 

She explains why most leads don’t convert (it’s not a visibility problem, it’s a nurture gap) and walks through the three core pillars that turn interest into trust: connection, clarity, and consistent invitations. 

This episode is a must-listen for women in business who are attracting attention but want to confidently turn warm leads into raving fans—and paying clients—through calm, relationship-driven marketing.

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Have a question?  Send Samantha an email - samantha@samanthasheppardconsulting.com

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